Ron here with an important observation… one that may change your perspective on things.

EVERYTHING can be hard.  It’s up to you to choose which “Hard” thing is best for you.

Here’s what I mean.

Getting FIT is hard.  Being FAT is hard.  Choose.

Being MARRIED is hard.  Getting DIVORCED is hard.  Choose.

Sticking to a BUDGET is hard. Being BROKE is hard. Choose.

I could keep going with countless examples, but let’s focus this message on how you can finally make your life EASIER instead of harder.

CALLING LEADS is hard.  But, having no prospects to talk with is FAR HARDER. When you have no prospects, you have no hope. There’s no way to grow your business and get out of the rut you may be stuck in.

Look, you’re always going to have challenges and difficulties no matter what path you’re on. That’s why CHOICE is important.

It’s an awful lot easier to deal with a problem that you purposely chose, rather than suffering with one that was forced upon you.

Yes, I know making the time to call your leads, especially after you’ve come from a job that’s wearing you out, is hard.  But, when you stop to actually think about your situation, you can make that task far more palatable by deliberately making the personal choice to deal with it. That way you can ultimately replace the income from your job and enjoy having more control over your time and income.

It’s never going to be EASY. But you can make things EASIER.

Make a thoughtful, deliberate, purposeful CHOICE.  Make it a personal COMMITMENT.

CHOOSE to take the time and effort to call your leads, even when you don’t feel like it.  Make the decision to escape from your “rat race” and pursue the time freedom and personal lifestyle you want.

By doing that, you will increase your emotional strength and give yourself the perseverance to see it through.

You’ll be able to take pride in your good choices… to call your leads, improve your communication skills, and ultimately build a successful business, so you can live the lifestyle of your dreams.